Marketing Team

Elaina Tsikaris is on a mission to build the Michigan Manufacturing Technology Center’s (The Center) brand and increase knowledge about the expertise it brings to small and medium-sized manufacturers in the state of Michigan. As the Senior Marketing Specialist at The Center, Elaina covers all aspects of marketing including conceptualization, design and creation of sales and marketing material through traditional and digital channels, as well as marketing communications involving press releases, SEO writing and website management. She is also responsible for planning and promoting The Center's special events to raise awareness of The Center’s Growth, Leadership, Operational Excellence, Technology, and Research programs. 

Elaina has dedicated the last 17 years of her career to nonprofit marketing and communications. Prior to her work in the manufacturing industry, Elaina was a healthcare marketing professional where she focused on rebranding, tactical digital marketing, and forging strategic community partnerships for increased public awareness. Elaina earned a Bachelor of Arts in both Communications and Psychology with a specialty in Public Relations from the University of Michigan-Dearborn.